About Us and Our History

Hertz Argentina

At Hertz Argentina, we are a family-owned company that, for over 35 years, has worked with one clear goal: transforming trips into unforgettable experiences. We believe every journey represents a story, an opportunity, a reunion, a dream vacation, or a new beginning. That's why, more than renting cars, we accompany people in enjoying the ride.

Our story began in 1987 with just 5 vehicles and the dream of building a close, professional company focused on delivering outstanding service. Through hard work, commitment, and passion for what we do, we grew year after year to become the car rental company with the largest fleet and operations in Argentina.

Today we have more than 4,000 vehicles and over 47 offices strategically distributed from north to south across the country, present in the main cities and airports of Argentina to accompany our clients wherever they go. This nationwide presence allows us to be close to every traveler, understanding the needs of each destination and offering mobility solutions tailored to every type of trip.

Our commitment to quality and service has earned us important national and international recognition that fills us with pride and drives us to keep growing. We have been honored with the World Travel Award as Best Car Rental Company in Argentina, received the Bitácora Award on 17 occasions —chosen by tourism professionals as the best car rental company in the country— and been recognized by brokers, OTAs, and strategic partners as one of the companies with the best service experience across various destinations in Argentina.

We also lead the NPS ranking within Hertz Corporation among all Hertz franchises in Latin America and the Caribbean, reflecting our daily commitment to excellence, personalized service, and the human quality of every interaction. This recognition represents the work of our entire team, which understands that behind every reservation there is a person trusting us to be part of one of the most important moments of their trip.

In 2023, we took a major step in our history and regional expansion by officially adding Hertz Chile to our operations. This incorporation allowed us to continue growing in South America and consolidate a broader, more connected mobility offering for our passengers. Today, between Argentina and Chile, we have more than 60 offices and a fleet of over 4,500 vehicles, accompanying thousands of travelers across some of the most important destinations in both countries.

Furthermore, Hertz Chile also achieved a Top 5 position in the Hertz Corporation NPS ranking, reaffirming that our vision of service, personalized attention, and customer experience transcends borders and is part of the work culture we promote daily throughout our entire operation.

Throughout all these years, we have built a company based on constant innovation, closeness to the customer, and a permanent pursuit of service excellence. We continue writing the history of the car rental industry by improving every detail of the experience for those who choose us: from the reservation, personalized service, and vehicle delivery, to the support throughout the journey and the follow-up afterward.

We have a wide and modern fleet of vehicles designed for different needs and types of travelers: compact cars, SUVs, pickups, utility vehicles, premium vehicles, and ideal options for both business and leisure trips. We also offer various coverage options for comfortable and worry-free travel, additional services, personalized assistance, a specialized contact center, and a Customer Experience team exclusively dedicated to exceeding our clients' expectations.

We also seek to generate value beyond the vehicle rental. That is why we developed Beneficios Sobre Ruedas, an exclusive program for Hertz passengers that provides access to special discounts and benefits throughout the entire trip. Hotels, restaurants, shops, activities, experiences, and much more are part of this offering designed to help our clients save and enjoy their destination even more. Simply by renting with Hertz, our passengers can access hundreds of benefits at Beneficios Sobre Ruedas.

At Hertz, we deeply believe in the value of people. We work every day to build an inclusive, close-knit, and human company where both our team members and our clients can feel comfortable, respected, and part of something. For several years, we have been members of CCGLAR and IGLTA, organizations that help us continue learning and evolving to create increasingly diverse, open, and inclusive spaces.

After more than three decades of history, we continue to keep intact the essence with which we began: the passion for service, the commitment to our clients, and the desire to keep growing. We know how far we've come, but also how much road still lies ahead.

Because for us, what matters most is enjoying the journey together.

Wherever there is a traveler, we are there.